Moonlight Sweets


Moonlight Sweets is a gourmet gummy bear brand that transforms a nostalgic treat into an elevated indulgence. Designed with a luxe, gift-worthy aesthetic, the packaging and flavor storytelling evoke the quiet romance of the night, with each variety—Sparkling White Pear, Misty Lime, and Grapefruit Rosé—crafted to feel as special as it tastes. 

This project explores brand identity, flavor-driven copywriting, and premium packaging design, uniting sensory appeal with a refined modern visual language.

packaging design merch design


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